'Opening Case.\r'

'I researched the entrepreneurial story of enduezip. com. This is closely Giftzip. com by surface-to-air missile Hogg who is the founder. He took MBA course from Michigan convey University. When he took the courses he and friend thought about waste and dis paneled plastic gift visiting tease and he decided to make it online. After he gets MBA degree he established Giftzip. com and he makes titanic choice to buy gift card from $25~$250 on the net. Also recipient gets gift card by redeem code or e-mail from the company that they look at it.Sam Hogg has obstruction with big retailer such as amazon. com he almost gave up when he failed to make a deal with them. However he waited the time comes and as luck would have it his business turned succeed. In fall 2008 gift market grows, people are more elect to buy gift card on the meshing and feel comfortable. It turns Giftzip as victoryful company and in 2009 Giftzip designated as 10 hot startups to watch. And Gift card industry exp ected to top $100 billion.Reread the spring case, and then list all the smart or effective moves Sam Hogg made in the early days of building GiftZip. com. Which three moves were most instrumental in GiftZip. com’s early success? Be prepared to justify your selections. 1. He did what others didn’t do before. †(Challenging) 2. He continues to control his company whether it get out be succeed or be fail. And he got luck to succeed it. 3. As Sam’s entrepreneurship he believes that his idea/work will be succeed.\r\n'