People and Problems Essay example -- essays research papers

INTRODUCTIONDomoral A.E. is a carpet dealer with stores in Thessaloniki and Athens. Eleftherios Eleftheriades founded the social club in 1922 when he moved his family and business from Asia Minor to Thessaloniki. At that measure Mr. Eleftheriades brought over 100 looms with him and set up a carpet factory. The carpets were interchange primarily in large quantities to clients in North America and Northern Europe. The merchandise business flourished until the early 1980s when inflation and inappropriate government financial policies led to the dramatic increase in costs that drove the Greek carpet manufacturing industry out of the market. By that time Eleftherios son deception assumed management of the company and began to import hand made carpets from Iran. By the early 1990s, John had established Domoral as unmatchable of the leading wholesale carpet distributors in Greece. In 1996 he opened a brand-new store in Athens where he hoped to establish Domoral as one of the lead ing retail carpet distributors in Greece. Although for the first 3 or 4 years retail sales steadily increased, over the proceed 5 years the Athens store has been suffering declining sales. There atomic number 18 various contributing factors but one of the most crucial factors is the relatively poor customer service provided. This can be justified by virtue of the fact that Mr. Eleftheriades and his staff were always more in tuned with service wholesale clients rather than retail customers.  ...